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 Французское OgilvyFrench Ogilvy 

Posted on 29th November ‘10
Author: Designlenta
Translators: Alexandra
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Russian English

Ogilvy определил формулы искусства рекламы, основываясь на собственный опыт и успех. А известность и успех строятся благодаря большим идеям. Работа строится по принципу 360 градусов - это означает, что каждая продающая идея реализуется через все существующие каналы контакта с потребителем. Системный подход, основанный на тщательной реализации каждого элемента рекламной компании, позволяет построить сильный бренд. Бренды, которые он создавал, сегодня входят в мировые рейтинги. Это одежда Hathaway, посуда Steuben, автомобили Роллс-ройс, бензин – Super Shell, универмаги Sears&Roebuck, кофе Maxwell, чай Tetley, мыло Dove, зажигалка Zippo, напитки Schweppes, Пуэрто-Рико, кредитная карточка American Express, KLM, авиакомпании P&O-Orient Lines, British Travel & Holidays Associations. French Ogilvy French Ogilvy French Ogilvy French Ogilvy French Ogilvy French Ogilvy French Ogilvy French Ogilvy Ogilvy has defined formulas of art of advertizing basing on his own experience and success. And popularity and success are created thanks to great ideas. Work bases on the principle of 360 degrees: that means that each selling idea is realized through all existing channels of contact with the consumer. The system approach based on careful realization of every element of the advertizing company allows to create a strong brand. Brands which he has created enter еру world ratings today . These are clothes by Hathaway , ware by Steuben, cars by Rolls-Royce, gasoline by Super Shell, department stores Sears&Roebuck, coffee Maxwell, tea Tetley, Dove soap , lighter Zippo, drinks Schweppes, Puerto Rico, credit card American Express, KLM, airlines P&O-Orient Lines, British Travel and Holidays Associations. French Ogilvy French Ogilvy French Ogilvy French Ogilvy French Ogilvy French Ogilvy French Ogilvy French Ogilvy

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